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About Dillon Tribune (Dillon, Mont.) 1989-current | View This Issue
Dillon Tribune (Dillon, Mont.), 28 Nov. 1989, located at <http://montananewspapers.org/lccn/2015269516/1989-11-28/ed-1/seq-5/>, image provided by MONTANA NEWSPAPERS, Montana Historical Society, Helena, Montana.
Tuesday, hfov. 28.1 989~I*SIIII® a 1MSms@-S b e t h e e d i t As you may know, the Dillon Tribune Is under new ownership and. management. In order to continue to Improvethe Tribune and remain In tune with what our readerqare looking for, we ask you to take a few minute^ and fill out this special survey form. Just mark the answers that most closely Indicate your feelings. The Information gained from this survey will be used In helping make changes and Improvements in the paper and give us a better indication of what Is Important to you from both a news and advertising point of view. Just bring this survey form Jnto the Tribune Office at 22 S. Montana, Dillon, or mail to the Dillon Tribune, Box 911, Dillon, MT 59725 by Dec. 8,1989. Thank you In advance for helping. / / HOUSEHOLD INFORMATION 1. Where do you live? ■■ __ A. Dillon City Limits __ B. Rural Dillon __ C. Lima area _ D. Wisdom area > __ E. Melrose area __ F. Elsewhere In Beavertiead County __ 0, Madison County __ H. Elsewhere in Montana _ I. Outside of Montana 2. How many people are in yourfamily (and live with you)? _ _A. 1 -1_B.2 _ _ C.3 __ _ D. 4*5 __ _ E. More than 5. 3. How many job holders are in your family _ A.0 B.1 _ C.2 __ D. 3 or more 4. How long have you lived in Beaverhead (or Madison) County? __ _ A. Less than a year __ _ B. 1-5 years __ _C. 6-10 years _ D. 11-20 years ___ E. More than 20 years __ _F. Don’t live in either Beaverhead or Madison County. 5. What is the occupation of the principle job holder in your family? A. Professional __ B. Industrial/Mining __ C, Service/Repair __ D. Agricultural __ E. Retail Merchandising . ^ “^Office/Clerical . q .Management __ H. Technical or Trade / __ I. Other 6. What is the occupation of the second job holder in yourfamily? x __ _ A. Professional __ _ B. Industrial/Mining __ _ C. Service/Repair ___ D. Agricultural _ E. Retail Merchandising _ F. Office/Clerical. __ _ G. Management __ _ H. Technical or Trade _ I. Other __ _ J. No other job holder in family 7. What years of education have you completed? _ _ A. 1-11 __ B. 12 Years (High School Graduate) __ C. Some College _ D. College Graduate __ E, Advanced College Work o r Degrees 8. Do you own your own home? _ A. Yes _ B.No 9. How many vehicles does your family own? A.0 _ B.1 _ C.2 __ D. 3 or more 10. What, roughly, is your combined family income? __ A. 0 to $10,000 a year __ B. $10420,000 a year __ C. $20-$40,000 a year __ D. More than $40,000 a year. PURCHASING INFORMATION 1. In the past year,has yourfamily purchased any of Ihe following Items? __ A. A home __ B. Land in Beaverhead or Madison County __ C. A hew car or truck _ D. A used car or truck __ E. Major automobile (or truck) repairs __ F. Automobile or truck tires __ G Remodeling to your home __ H. New furniture __ I. New appliance(s) __ J. New carpeting or window coverings __ K. Lawn care equipment __ L. A new television __ M. A new VCR or Camcorder __ N. A new stereo (or CD player) __ O. Airline tickets (for vacations) __ P. Hunting/Fishing gear __ Q. College/Vo-tech courses __ R. Men/women’s apparel _ S. Jewelry/watches __ T. Shoes/footwear 2. In the next 12 months, does your family plan to purchase any of the following items? (Check __ _ A. A home __ _ B. Land in Beaverhead or Madison County __ _ C. A new car or truck __ D. A used car or truck __ _ E. Major automobile (or truck) repairs __ _ F. Automobile o r truck tires __ G Remodeling to your home __ H. New furniture ‘ _ I. New appllance(s) __ _ J. New carpeting or window coverings __ _ K. Lawn care equipment __ _ L. A new television __ _ M. A new VCR or Camcorder __ _ N. A new stereo (or CD player) __ _ O. Airline tickets (for vacations) __ _ P. Camping Equipment _ Q. Hunting/Fishing gear _ R. College/Vo-tech courses. __ _ S. Men/Women’s apparel __ _ T. Jewelry/Watches __ _ U. Shoes/footwear 3. In which city do you do the majority of your shopping, or would go to if you plan to shop, forthe following items? Dillon Butt* Other Don't Buy A. Groceries B. Pharmaceutical* _ C. Auto Repairs D.H tm E. New car/truck _ F. Used Car/truck G. Major Appliances H. Television Set _ I. Stereos/CD Player* J. VCR or lii^Canwofdar K. Video Rentals _ L. Carpeting M. Hardware N. Camping Equipment O. Hunting or Fishing Gear P. Airline Tickets (Vacations) _ O. College or Vo-Tech Class, R. Men’s Clothing. S. Women's Clothing T. Footwear U. Lawn Care Equipment 4. In which city do you generally patronize for the following professional services? Dillon Butte Other dm * A. Lawyer ___ ___ ___ _ ____ B. Bank or Savings ft Loan ___ ___ ___ _ ____ C. Physician ___ ___ ___ _ ____ D. Optometrist ___ ___ ___ _ ____ E. Dentist ___ ___ ___ __ ____ F. Chiropractor ___ ___ ___ __ ____ Q. Audiologist ___ ___ ___ _ ____ H. Accountant ___ ___ ___ __ ____ 5. In the past month, about how many times have you patronized the following types of businesses? None 1-2 3*5 5 + A Restaurant ___ ___ ___ __ ____ B. Night Club ___ ___ ___ __ ____ C. Video Rental ___ ___ ___ __ ____ D. Laundromat ___ ___ ___ __ ____ E. Car Wash ___ ___ ___ __ ____ F. Movie Theater ___ ___ ___ __ ____ 6. In the past month, how many times have you purchased, or played, the following? None A State Lottery Games ___ B. Electronic Poker orKeno ___ C. Snack-type foods ___ D. Books or Magazines ___ E. Photo Film ___ 1-2 3-5 5 + READERSHIP INFORMATION 1. Where, on the average, do you receive the majority of your news on the following topics: TV Montana Dtton Standard Tribuna Rado A World Events __ ________ ______ _____ B. National Events _ __ ; ____ _ ] ____ C. State Events ____ __ _ _ __ _ _ ___ D. Local Events ____ _ ___ ____ _ ____ E. National Sports____ ____ ____ _ ___ _ F. State Sports ____ ____ . ____ _ ____ G. Upcoming Local Activities ____ ____ ___ _ _ ____ H. Local Government ____ ____ ____ _ ____ I.Local _ Schools ____ ____ ____ _ ____ J. Social Events ____ ____ ____ _ ____ K. Local Buslness_ __ ____ ____ _ ___ _ L Local Shopping Bargains ____ ____ ____ _ _ ___ 2. Do you have cable television in your home? __ A. Yes _ B.NO 3. How much time, on the average, do you spend watching television a day? ^ __ A. Less than one hour a day __ B. 1-2 hours a day __ C. 3-4 hours a day __ D. More than four hours a day A . 4. How much time, on the average, do you spend listening to the radio? __ _ A. Less than one hour a day __ _ B. 1-2 hours a day __ _ C. 3-4 hours a day __ _ D. More than four hours a day N 5. Do you subscribe at home to a daily newspaper? _ A. Yes — B N o 6: bo you subscribe at home lo the DMon tH6unef _ A. Yes _ B.No NOTE: if the answer to Question 6 is “Yes\ please sk(p to Question 11. N o n - s u b s c r i b e r s t o t h e T r i b u n e p l e a s e a n s w e r q u e s t i o n s 7 - 1 0 . 7. Have you ever subscribed before to the Dillon Tribune? — A. Yes _ B.No 8. If the answer to question 7 was ‘Yes”, when did you stop subscribing to the Tribune? __ A. Less than a year ago __ B. 1-2 years ago. __ C. More than 2 years ago __ D. Have never subscribed. 9. If the answer to question 7 was \Yes\, why did you stop subscribing to the Dillon Tribune? 10. DoyoupickupacopyoftheDillonTribuneonthe newsstand? __ A. Yes, about once a month __ B. Yes, about twice a month __ C. Yes, three or more times a month. __ D. Seldom or ever 11. What media do you generally use before plan ning a local shopping trip. __ A. The Montana Standard __ B. The DiBon Tribune __ C. The Advertiser (formerly Trade Winds) . __ D. The Trader _ E. KDBM-AM __ F. KDBM-FM 12. What media do you use the most to find informa tion forthe following categories of local purchases? A Groceries B. Real Estate C. Appliances D. Autos/Trucks _ E. Furniture F. Clothing G. Auto Parts, Tires H. Mecfcal Services ADVEA- TRIBUHE TBE* TRADER RADIO 13. Please read the foUowing fist of news categories and rale them as to how weS you feel the DiQon Tribune to covering each one. ABOUT RKtHT NOT TOO ENOUGH MUCH A Stories about individuals B. Local businesses C. City Government D. County Government E. Local Schools (non-sports) F. WMC , (Non-Sports) & High School Sports H. WMC Sports I. Weddings, engagements J. Clubs, organizations K. Local history L Are* Agriculture M. Crime/Courts N. Obituaries 0. Area Federal Agencies P. Editorials, opinion Q. Local churehee_ 1 14. Listed below are several different sections of the newspaper. Please rank as to how often you read tnem. OFTEN SOME SELDOM S41feM* M l k n a N n * A I M A Stories about Individuals B. Local >. - ^ Governments C.Buslneeeft Agriculture D. Sports E School News F. Engagements, . Weddings G. Club news H. General news 1. Classified Ads J. Regular Advertising K. Advertising Inserts L Obituaries M. Editorials, Letters 15. Editorially, do you feel the DBon Tribune is generally conservative, Hwral o r neutral. A. Conservative __ B. Uberal __ C. Neutral 16. In the past few months, do you generally Hte the Dillon Tribune more, less o r about the same? __ A. I l%e it better. __ B. I like it about the same. _ C. I Ike It less. 17. Would you classify the DiBon Tribune as a modem or old-fashioned newspaper? __ A. Modem and up-to-date __ B. Old Fashioned 18. You are the editor. What would you lice most lo see changed about the DMon Tribune? 19. Generally, considering the size and nature ol the community which we serve, how would you rank the ob the Dillon Tribune is doing for you. __ A. Excellent _ _ 8. Good _ C. Fair D. Poor Your Name (optional).
